Captivate specializes in online media buying and selling as well as web publishing and marketing. Captivate is compromised of seasoned veterans of the online advertising and marketing industry since 1995.
Services
Online media ad sales
- Analysis of site audience and traffic volume to determine best ways to monetize your sites web traffic.
- Formulation of marketable sales strategies customized to fit specific client objectives.
- Exposure to leading advertisers and advertising agencies.
- Implementation and management of in-house ad serving and tracking system.
Online media ad buys
- Coordination with designers to execute marketing creative assets.
- Connect you with your target audience through our arrangements with leading online advertising networks.
- Working with pricing models that best suit your business model and marketing objectives - CPM (cost per 1000 impressions), CPC (cost per click), CPA (cost per acquisition), and revenue sharing
- Comprehensive search marketing services
- Video and rich media advertising, including pre-roll and mid-roll video ads.
Campaign / Traffic Management
- Media buy analysis & management to optimize ROI.
- Traffic Management to increase and optimize effective CPM.
Affiliate Program Management
- Recruitment of publishers with web content appropriate for advertiser’s offerings
- Management of tracking and reporting system
- Optimization of offerings and publishers to lower effective CPM
Search Engine Optimization
- Appropriate Keyword Analysis and frequency of search of these keywords on the major Search Engines
- Competitor Analysis that includes Reach per million users and page views per user for each competitor
- Current Website Positioning Reports
- Site analysis, including: meta tag analysis, HTML coding analysis, content keyword analysis, and 3rd party link analysis
- Develop plan to target relevant web users
- Optimization of website to make it search engine friendly
- Submit website to 300+ search engines
- Promote website at relevant Online Forums
- Monitoring and analysis of web traffic improvements
- 3rd party link building (arguably the most important element in SEO)
Web Design
- We manage teams of overseas web developers and programmers which enables us to give you a high quality, big impact website at a significant savings compared with US based developers.
- Each website we develop is constructed utilizing web 2.0 concepts and applications, including: user created content, back-end site management, RSS feeds, blogs and forums, social networking, e-commerce and more
- We utilize the most current web technologies and programming: ASP.NET, C/C++, Visual Basic, PHP, Java, JavaScript, Perl, SSL, HTML/DHTML/XHTML, XML and ActiveX
Clients (past & present)
Fox International
Atigeo LLC
Artist Direct
Porchlight Entertainment
National Lampoon
Yamaha
AIS Insurance
Siegel & Gale
ADK
EURO RSCG.
Web properties developed and/or managed
pro17.com
zygo5.com
greenlightforex.com
xyber9.com
ezloanapply.com
cardcops.com
kidmango.com
kidvideos.com
lookgreatusa.com
Contact Info
Phone: 818.206.2605
Email: sales@captivateinc.com